Sandy’s Sweets

Food Packaging + Branding

Cookie, brownies and cupcakes. Oh my!

Working to help entrepreneur Sandy bake her way into the big time, I assessed right off that she needed a sweeter way to ship her sweets other than a plain, old, boring white box.

Step one. The tin. Perfect for keeping those crumbly delights protected from the evils of shipping across state lines. It also adds that extra pinch of pizzazz!

Step two. Add branding. Tossing a plethora of ideas towards the culinary queen. She settled on the perfect mix of sophisticatedly sensuous and cleverly culinary.

Step three. Mix all ingredients together into this designer’s brain. Let simmer for a few hours. Sprinkle with coffee dust when needed. And Serve!

Bon Appétit!

Art Direction